The Making of MBT® Spring Summer 2014 Campaign

MBT® launched its Spring Summer 2014 collection with a
new brand communication platform - For The Human Movement™.

The packed nature of our busy schedules means that healthy activity gets squeezed
out by life commitments. MBT® wants to break the start-stop cycle of broken health
and fitness resolutions by working with the reality of today's consumer.

When wearing MBT® shoes, whether standing or walking, one can't help
but be "on the move" due to its patented construction.

MBT® - For The Human Movement™